Havas launches a web browser to improve the experience of people with Parkinson’s disease


SPRINGFIELD, Mo. – Havas Creative announced the launch of a new web browser, Staybl, designed specifically for people with Parkinson’s disease.

Havas Creative says Staybl uses technology designed to compensate for hand tremors and improve access to digital experiences.

According to parkinson.orgmore than 10 million people worldwide live with Parkinson’s disease, a disease that causes tremors, slowness and stiffness of movement.

The free Staybl app uses data from a smart device’s internal accelerometer to perform visual counter-movements to shakes to stabilize the image. Basically, if shaken, the app will go in the opposite direction, causing the image to move still.

“We always talk about how technology should improve our lives, but we don’t naturally include everyone in those benefits,” said Eric Schoeffler, CCO Havas Germany and ECD Europe. “Staybl is not a medicine, nor a cure. However, it is a technological solution that can facilitate access to the digital world for all people with Parkinson’s disease and tremors.

Havas Creative, formerly Havas Worldwide and Euro RSCG, is a French advertising agency. It is one of the largest integrated marketing communications agencies in the world, consisting of 316 offices located in 75 countries. The company provides advertising, marketing and corporate communication services.

For more information about Staybl, visit: https://www.staybl.app/

Download Staybl on iPadOS here: https://apps.apple.com/app/staybl/id1610352658

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